The startup helping couples with their relationship

October 2022 . By Lorieco
The startup helping couples with their relationship

Source: Link

Israeli startup Ritual has raised $2 million to help fill the gap left by a lack of therapists in the U.S.

“Studies have shown about 75% of couples face substantial challenges, but only about 7% seek help in the form of traditional therapy,” explained the founders of Ritual. “The gap points towards a need for an alternative solution. To top that off, there’s a shortage of 15,000 therapists in the U.S. alone, meaning many couples end up on waiting lists. Recent technological advances now make skill-building and personalized progress more accessible than ever, so implementing it in the field of relationship support seems intuitive.”
Ritual has recently launched in America to help make effective relationship guidance accessible to the masses. It provides accessible and flexible therapy meant for couples who haven’t yet dealt with huge crises.
The company, which has raised a total of $2 million, has joined CTech to share how its system can help save couples facing relationship challenges.
Company Name: Ritual
Sector: Healthcare
Product/Service description:
Ritual is making effective relationship guidance accessible to the masses. Skill-building combined with online 1:1 expert support, Ritual helps couples and individuals overcome relationship struggles and build better and stronger bonds in a way that fits the modern lifestyle. Ritual is more accessible, more flexible, and lighter than traditional therapy and is meant for the majority of couples who have issues that aren’t yet a huge crisis.
Founder Bios:
David Pruwer, Ph.D. (CEO): Originally from the UK, got his Ph.D. in Philosophy from Cambridge before making Aliya and working as a strategic consultant.
Nir Shtern (CPO): Studies Computer Science at UC Berkeley, and worked at the Silicon Valley ecosystem before moving back to Israel and leading several products at K-Health.
Gil-Ad Meir (CTO) worked at the Prime Minister’s Office where he led several innovative projects, and registered numerous patents. He was part of the core technical team at Otonomo.
Year of Founding: 2021
Last Investment Round: $2 million
Last Investment Stage: Pre-Seed